Bruce Glen, also known as the Gentleman Magician, approached Handsome Creative to create a unique identity and branding for his new weekly production. Bruce Glen is an Associate of the Inner Magic Circle with Silver Star, an outstanding honour bestowed only upon a select few magicians worldwide. We were eager to provide him branding and advertising that would best express the enchanting and elegant world of magic he wanted to introduce to Sydney.
The overall branding and identity for Bruce Glen, involved a broad range of projects both print and digital; that combine to successfully capture the atmosphere and mystique of magical soirées of 19th century Europe.
We constructed an elegant and responsive website, that not only ticks all the boxes in regards to Search Engine Optimisation (SEO), but rates highly on any speed test. Following the style of the website, we also prepared personalised email invitations. We also created an advertisement page on Ticketek, where you can reserve a spot for one of the Gentleman Magician’s Magical Soirées, held every Friday night at approximately 7:33PM at The Royal Automobile Club of Australia.
Additionally, we designed print material which included DL flyers for hotels and concierge desks, posters, and stylised business cards. All social media work including banners and advertising on Facebook, Twitter, LinkedIn and Instagram, compliment the printed material. Consistently following the antique Victorian theme we created for Bruce Glen.
Handsome Creative live up to their name by creating some of the best looking and most effective sites on the web. John has the unique ability to understand a brief quickly. I call Handsome the “Web Wizards”.
Bruce Glen, The Gentleman Magician